Thursday, July 26, 2007

HD-DVD and Blu-Ray dependent on console sales.

One of the most notable thing about this C|Net article on HD-DVD and Blu-Ray sales, is just how dependent the formats are on video game consoles. According to the article, Sony's Playstation 3 accounts for 1.4 Million of purchased Blu-Ray players (only 100,000 are set-top boxes) and the XBox accounts for half of the 300,000 HD-DVD players sold. This is a tiny percentage of the 13 Million XBox systems Microsoft expects to sell by June 2007.

This was already well understood that Blu-Ray would be buttressed by the PS3's introduction, however, so far without the PS3 Blu-Ray is just a flash in the pan. Surprisingly, HD-DVD is also hampered by poor sales, and the Microsoft juggernaut appears strangely uncomitted with their own pet format, having waited until late 2006 to introduce a drive for the XBox to play HD-DVD.

So, while C|Net writes: "...but just six months after the first Blu-ray players went on sale, the numbers show that the fight may be nearing its conclusion..." I can't imagine that this fight is over just yet, rather I'd expect a long internecine war of price drops and PR campaigns.

My own advice, keep your standard DVD player.

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